Excellent Communication with your Membership is essential to having a successful PTA year. Your members need to know – in detail – the what, when, where and how for all of your PTA events, meetings, fundraisers.
Depending on the needs of your school, you may use flyers, a printed or electronic newsletter, email blasts, Facebook and/or a website. Following are some tools, guidelines, hints and tips to help you reach your members effectively.
National PTA Visual Identity Standards How to use the PTA logo correctly, and the correct PMS blue (PMS 541) if you print in color.
PTA Branding and Website Guidelines – including a website style guide, electronic logos (.tif and .eps formats)
Creating Effective Newsletters (most applicable for Elementary school communications)
National PTA – NPTA_Social_Media_Tipsheets_ – Facebook, Twitter, YouTube and Blogs.
As stated in the PTA Visual Identity Standards, the “PTA Blue” logo color is PMS 541. However, in some cases, you may be asked by a printer or other vendor to supply the PMS 541 equivalent in the HTML color number or the CMYK (Cyan, Magenta, Yellow and Black) ink color mix.
This webpage is a chart showing the conversions of PMS colors to HTML and CMYK equivalents.
National PTA’s Back-to-School Kit
Sign up for the National PTA’s Back-to-School Kit and then choose the “PTA Communications” section for a great overview, more information, and to answer PTA Communications questions. Also check out Social Media Tips